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Wednesday, November 16 • 3:00pm - 3:50pm
From App Launch to Steady Growth: Stories from Mobile Product Managers

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Soon, every product manager will be a mobile product manager. In this talk, product experts from Allrecipes, RealSelf and Zillow will walk you through how to successfully launch an app and sustain steady growth. Panelists will walk you through how to determine which metrics to track, how to create a dashboard, how to prove ROI, how to model mobile monetization, and more. They’ll also share personal stories of their successes and lessons learned through their experience as mobile PMs.

avatar for Robi Ganguly (Apptentive)

Robi Ganguly (Apptentive)

CoFounder & CEO, Apptentive
Robi Ganguly is Co-founder and CEO of Apptentive, the leading mobile customer engagement software. He’s led the company from an idea to a venture-backed startup that powers millions of customer conversations every month for thousands of companies around the world including Concur... Read More →

avatar for Vasantha Kostojohn (Allrecipes)

Vasantha Kostojohn (Allrecipes)

Senior Director of Product Management, Allrecipes
Senior Director of Product Management at Allrecipes. Passionate product leader with over 15 years experience driving product vision, strategy and leading the development of beautiful, purposeful consumer experiences. My career has taken me from building development platforms, to launching... Read More →
avatar for Avinash Sharma (RealSelf)

Avinash Sharma (RealSelf)

Lead Product Manager, RealSelf
Avinash leads product teams at RealSelf, where medical practices and patients connect and discuss cosmetic procedures. With 9 million people researching treatments every month (mostly on mobile), Avinash is dedicated to helping people get the information they need to make confident... Read More →
avatar for Jessica Scheibach (Zillow)

Jessica Scheibach (Zillow)

Principal, Mobile Apps, Zillow
Mobile Apps Principal at Zillow. I'm a product development lady who loves helping teams build great experiences for their customers wherever they are, and on whatever devices they happen to be using. I prefer using data over opinions when possible, and like to test concepts out early... Read More →

Wednesday November 16, 2016 3:00pm - 3:50pm PST
#ChaseBasecamp (Impact HUB)